New Record Average Achieved for Pedigree Hereford Bulls
Bulls sell to a top of 8,200GNS, with a Record Average for Bulls being achieved at the Spring Show & Sale, held at Hereford Livestock Market and conducted by the Society’s Official Auctioneers Brightwells.
The Junior and Grand Male Champion 18-month-old Solpoll 1 Pogba from J & W McMordie, Ballygowan, Northern Ireland was sold for 6,500gns in to the Stratfield Saye Herd from Reading, Berkshire. This bull has excellent performance figures being in the top 1% for all weights, is out of Christies 1 Amber Keno and by Panmure 1 Henry.
Reserve Junior & Reserve Overall Male Champion was Romany 1 Prince BL P41 from JRB Wilson and Sons, Romany Herefords, with the help of Tom Bradley-Farmer. Prince had travelled from Kelso, Roxboroughshire sold for 6600gns to G Hall, Pinmore Herefords, Lancashire.
Joint top price of the day, of 8200gns went to JRB Wilson’s Romany 1 Poseidon BL P5, another bull with impressive figures he is a son of Barwise 1 Lancer out of Romany 1 Lily D1 K27, was purchased by D Manduell, Seascale, Cumbria. Poseidon is in the top 5% of the breed for both eye muscle area and intramuscular fat levels. Also selling for 8200gns was TD & WT Livesey’s Normanton 1 Perky, who was purchased by former Society Chairman RP Mann of Spinney Herefords, Ufton, Warwickshire. Perky has exemplary figures and is out of Normanton 1 Fistunlina and by Australian bull Days Calibre G74 and is in the top 2% for both Terminal and Self Replacing Index’s.
The HCS’s Reserve Bull of the year for 2017, Rempstone 1 Even Money E429 sold for 7000gns to M Shaw, Kirkby Moorside, York. This Bull was Supreme Champion at a number of Shows over the 2017 season and sits well in the top 10% of the breed for growth rates, Eye Muscle Area and Retail Meat Yield.
J & W McMordie also sold Solpoll 1 Pirate for 5600gns, another son of Panmure 1 Henry, out of Solpoll 1 Stella J11, another Bull with excellent figures being in the top 5% for 200 and 400-day weights, Eye Muscle area, Retail Meat Yield, Self-replacing and Terminal Index’s. This bull was sold to HA Hatt, Weybrook Herefords, Sherborne St John, Basingstoke.
Speirs Farms Ltd’s Pepperstock 1 Norman sold to DP Jones, Maxstoke Herefords, Coleshill, Warwickshire for 5400gns, capturing the attention of number of bidders around the ring.
26 Bulls sold for £112,350 to Average £4,321.15
In the Show Heifer section, the Grand Female Champion, 13 month old Moorside 1 Poppy from G & MC Shepard sold for 3000gns to newcomer to the breed M Jordan of Chathill, Northumberland. Standing Reserve Female Champion was Fisher 1 Clover who was purchased by Twose Farms Ltd, Whitland, Carmarthenshire selling for a top female price of the day of 3500gns. Clover was one of a consignment of heifers from Sussex breeders WJ Hutchings and Sons, with 2 other heifers selling to MJ and RD Russell of Chew Magna, North Somerset for 2300gns each.
14 females sold for £36435.00 to Average £2602.50
There was 94% clearance in the For Sale only female section which saw a top price of 2600gns for Mrs JA Pudge’s Heifer Black Hall 1 Shara sold to Leverington Herefrods, of Sleaford, Lincolnshire. Well grown females sold consistently demonstrating continued demand for females in the breed.
17 For Sale Only Females sold for £24,517.50 to Average £1442.21
New Hereford Chairman Robin Irvine commenting after the sale that he was more delighted with a new record average for Bulls with a clearance rate of 72% which was also demonstrated a rise in demand from the previous years sale. Robin would also like to thank Sponsors, Dunbia & Nordic Star Tags for their continued support. Gregg Christopher of Brightwells said that trade for bulls was brisk with keen bidding on the best animals, and a strong demand from both commercial and pedigree breeders.
Auctioneers – Brightwells, Leominster.